Tag Archives: boutique name ideas

Why are Branding and Marketing Important for a Business?

The American Marketing Association (AMA) defines marketing as “the activity, set of institutions, and methods for communicating, building, producing, and exchanging offerings that have cost for customers, partners, clients, and society at large.” This encompasses a firm image and controlling how the public understands that image. When creating a brand, it is essential to have the right… Read More »